Frequently asked questions
How will I receive my content?
I will write the blog content in Google Docs and share the file via Google Drive or your preferred professional communication app: Notion, Slack, Asana, Basecamp, email, etc. WhatsApp is reserved for private use.

When will I receive my blog content?
You will receive your content during work hours from Monday to Friday at a date agreed in advance. The timeline usually depends of the brief, availability, and responsiveness of all parties involved. Typically, you can expect a turnaround time of around 5 workdays for an article that requires thorough research and optimisation, subject matter expertise, thoughtful feedback, and revisions.

What's your rate?
My packages start from $300 for 1 long-form, well-structured, original, helpful, and accurate blog article. Check out my available packagesYou can also build a package tailored to your blog content needs and marketing budget. If you need a regular cadence of useful articles, we'll discuss the scope and agree to a monthly fixed fee. I don't charge per word.

Will you write a test article?
I'll do a paid test for $150 to show my capabilities. The test involves at most two steps in the writing process. You'll provide a topic (with context), and I'll create an outline with the user intent in mind so you and/or your team can see if we're a good fit. I'll also explain my strategy concisely if you need a writer with SEO chops. Copy my content brief template (Google Doc) if you're short on time.

How do you manage multiple clients?
I use Notion to track multiple client projects, establish a routine, batch tasks, and streamline my workflow. I also keep an open line of communication.

Can you write a quick 500-word blog?
In my world, writing a blog article of any length is not a quick job. My process involves learning about you, your business, and your ideal fans, studying your or your client's brand style and voice, knowing the purpose of each blog article, doing in-depth topic research, searching SEO keywords (if required), proofreading and self-editing the content, linking to reputable sources to build authority, and collaborating on revisions to ensure the content delivers exactly what you want.

How do you use research in your writing?
Research is an integral part of my writing process. I start by asking specific questions. What is your WHY? For WHO am I writing? The answers help guide my research. Only then can I select the main keywords to locate primary sources such as journals, newspapers, articles, letters, interviews, and other authentic platforms to gather information. Next, I compare perspectives, identify the gaps and connections, and interpret them in my own words. I mostly use academic sources and research reports. I also take notes and cite the sources to acknowledge the original authors because plagiarism is a big deal to me. Yes, you guessed it, I don't use GenAI to write for me. I typically end up with a rough but organised outline before sending it off for approval. And after that, drafting begins. The final step is to proofread/edit the content to ensure consistency and accuracy.

What are your payment options?
Wise is my go-to. PayPal is not preferred but it's an option.

Do you know the difference between American and British English?
Yes. I'm comfortable writing in both. My website is written in British English. That's because I'm South African and that's how we write here. Although, I've worked with US clients and can adapt quickly.

Do you use ChatGPT or similar GenAI?
It's a firm NO from me. AI slop is a careless imitation of existing content destroying the internet and livelihoods. It's error-prone, proclaiming made-up "facts" and papers "siting" fake credentials. Verifying stolen content takes more time than writing my own words based on trustworthy information I gathered myself.

What's the next step?
We can hop on an introduction call (or chat via email) to discuss the scope and fixed fee. If we're a good fit, I'll send you a freelance contract to review and sign. I'll ask you to complete my Google Form to learn more about your business. Then, we'll discuss the blog content brief. I'll familiarise myself with the brand style guide (if you have one) and resources, and then get to work.
Illustration of Earth with leaves and pencil scribbling.
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