About
Hi, I'm Celesté Polley.
I write blog content for humans first and then search engines to attract the right people more often.
It all started in 2017 when I wouldn't stop nagging my then-boss to teach me the way of the writer.
What can I say? Persistence pays.
(repositions glasses on nose for dramatic flare)
Then, SEO (search engine optimisation) trampled my hopes and dreams. I discovered online content isn't random.
A blog article doesn't just magically appear on Google's first page for search terms. You need serious SEO chops to help search engines understand the context of your content and help people find your website.
Fast forward 7 years and a few almost-to-the-point-of-quitting lessons—here I am, writing optimised blog content to help sustainable-minded businesses increase organic traffic and drive brand awareness.
The thing is...
You're tired of run-of-the-mill content, aren't you?
You're struggling to find a blog writer that...
→ is driven by results
→ meets deadlines more often
→ writes with clarity and structure
→ creates zero-fluff content
→ responds well to your feedback
→ understands your subject matter deeply
→ writes advanced content for the right people
→ turns fleeting visitors into forever fans
→ makes a real impact
→ is coachable
You want a writer to work out long-term, don't you?
Then, pull up a chair alongside this real one. That's me. I'm your writer.
Keep in mind, I focus more on core elements—strong research, relevant information, and engaging, original and well-structured content with a human touch—rather than simply the word count and SEO keywords. This ties into understanding your ideal fan’s needs before the writing begins.
I'm here to help you roll out a sustainable content strategy with impactful blog content to grow your brand.
Invest in the longevity of your business.
Read a few LinkedIn posts below for more insight into my work ethic.
On a personal note
I'm a homebody who likes to cosy up with my loved ones for the most part.
When I'm not writing, I'm reading, playing the piano, drawing, walking in nature and savouring all the yummy food. But I'm also a wild Earthling up for adventure and fun. Like bowling, visiting nature reserves, daring 4x4 trails, and wandering mountains with other adrenalin-chasing folks.
I'm also a photographer and graphic designer (mostly for myself) but I occasionally work on meaningful projects. I dabble in videography as well.
(Enjoy some photos and videos for fun)
Me bowling a strike.
Me playing Beat Saber on VR.
Help your ideal fans find you.